I believe I have a strong grasp on what my target customer looks like and what his/her values are.
The main users of my products are College students who are passionate about learning and achieving high marks on their tests and classes. These are the students who want to know what they got wrong on their tests and learn as much as they can from their mistakes.
On any average day, you'll find most of my customers at a campus library, nose deep into a textbook studying for a test and writing notes (or past out from exhaustion like Ross below)
I have most things in common with my Customer Avatar - in fact, I would even consider myself part of my target customer market since I am a student at the University of Florida that is passionate about learning and growth
Raymond -
ReplyDeleteI definitely feel that the customer avatar you described would be the ideal consumers for your product. I fall into that category as well, being a college student who wants to know what they got wrong on my tests to grow and learn from my mistakes. I feel that it is natural for you to consider yourself part of your target customer market as we often try to find solutions to our own problems.